Link building always play an important role for any website whether they are backlinks, outbound links or intra-page (internal) links. Intra-page links are the links on your own website pointing to the other pages. Internal links increases the relevancy of each page in a website and boost up your website on the LSI (Latent Semantic Indexing) level. Intra page links are generally used for the navigation among the web pages and create relevant links for the similar content.

Intra-page Links increases the web usability on the navigation level of the web site internally. Internal links not only supports the website at usability level but it also helps in Search Engine Optimization for the website. Here, an important point to be considered is, never link pages internally to promote your targeted pages. Pages should be linked internally so that the Search Engine spiders can navigate to other parts of the website. Promotion of the important pages should be the secondary purpose.

How Intra-page Links Helps in SEO?

Internal links or intra-page links do not support the SEO purpose as strongly as the backlinks do but they have a little role to play in the SEO game. But their role can not be denied completely. Internal links helps in SEO as follows:

When search engine spiders crawls a website they look for both internal and external links, if the internal links are placed strategically and the website is well linked internally chances are greater for your website to be indexed by the search engines.

 

A website can surely be improved by keyword rich link anchor text, footer links and other internal links.

 

In-content links look natural and are usually surrounded by keywords rich text and thus good for the SEO.

 

For a website's search index popularity it is also crucial to have nicely organized internal links for that website.

 

Intra page links make the website more user friendly thus increasing the popularity of the website.

 

Intra page links determines the page rank flow within the website. Pages linked internally get benefits from each other at page rank level.

 

Webmasters are often confused about the internal links and the navigation menus. They do not tend to use the navigation menu fully to minimize the number of navigation steps. Pages in a website should be interlinked so as to easily navigate by the search engine spiders. If a single page is of much importance it should be accessible by the main page as well as all the other pages of the website.

Adding in-content links to the other pages can be equally beneficial than just adding the navigation menu. In content links are often studded with keyword rich text and increases the website visibility. But try to be apart from the broken links as they are just a source of bad branding.

Internal links are always a crucial tool for making a website user friendly. Internal links or Intra page links will be able to drive additional web traffic to the website as well as make it perform well in the search engine results ranking.